SOCIO-CULTURAL DIVERSITY AND PERFORMANCE OF NIGERIA ELECTRICITY MANAGEMENT SERVICES AGENCY NIGERIA

Authors

  • TSINTOP Ussaini Danjuma Federal University Wukari, Taraba State
  • SHADRACH Bulus Sawa Ahmadu Bello University Zaria
  • NAOMI Paul Federal University Wukari, Taraba State

Keywords:

Socio-cultural, Environment, Performance, Organisation, Diversity

Abstract

This study focused on the impact of social-cultural diversity on the performance of Nigeria Electricity Management Services Agency headquarters in Abuja (NEMSA). The objectives of the study are to ascertain the extent at which sociocultural diversity influences the productivity of Nigeria Electricity Management Services Agency Abuja, to ascertain the extent at which sociocultural diversity influences the profitability of Nigeria Electricity Management Services Agency in Abuja, and to ascertain the extent at which sociocultural diversity influences the market share of Nigeria Electricity Management Services Agency Abuja. The population of the study comprised of 70 employees of Nigeria Electricity Management Services Agency headquarters Abuja (NEMSA). Survey research design was used and questionnaires were administered to collect data. Data were presented using SPSS. Correlation and regression analysis were conducted. The major findings in the study revealed that there is a positive and significant relationship between sociocultural diversity and productivity of Nigeria electricity management services agency headquarters Abuja. Lastly, the study revealed that there is a positive and significant relationship between sociocultural diversity and the market share or sales of Nigeria electricity management services agency headquarters Abuja. It is therefore recommended that organizations should implement appropriate strategies for the given socio[1]cultural environment to aid successful organizational performance.

Author Biographies

TSINTOP Ussaini Danjuma, Federal University Wukari, Taraba State

Department of Business Administration
Federal University Wukari

SHADRACH Bulus Sawa, Ahmadu Bello University Zaria

Department of Business Administration
Ahmadu Bello University Business School Zaria

NAOMI Paul, Federal University Wukari, Taraba State

Department of Business Administration
Federal University Wukari

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Published

2023-07-21

How to Cite

TSINTOP , U. D., SHADRACH , B. S., & Paul, N. (2023). SOCIO-CULTURAL DIVERSITY AND PERFORMANCE OF NIGERIA ELECTRICITY MANAGEMENT SERVICES AGENCY NIGERIA. FUW-International Journal of Management and Social Sciences, 8(2), 92–108. Retrieved from https://fuw-ijmss.com.ng/index.php/fijmss/article/view/50